While digital is becoming the predominant capture medium, the most stable, long-term archival solution continues to be film. Digital files must constantly be migrated from one drive or tape to another, while film, when stored correctly, will last 100+ years.

Kodak has announced their new KODAK Color Asset Protection Film 2332 “designed for content owners working on television programs, independent features and documentaries to assure long-term access and preservation of their valuable content.”  The new film, built on current KODAK VISION Color Print Film 2383 technology, features formulation changes incorporated to improve long term dye stability and in testing, Kodak scientists found, “dye stability of over a century when stored under recommended conditions, and decades-long performance even in ambient environments.”

Kodak is also planning to add a black-and-white separation film to their asset protection portfolio later this year.

Read the full press release after the break.

Publicity Release Posted: August 23, 2012 17:55:52 EST

Stock Offers Content Owners an Affordable New Option on the Only Proven Archival Medium

Rochester, NY, August 23, 2012 | SHOOT Publicity Wire | — In response to the overwhelming industry concern about preserving today’s motion picture and television content long into the future, Kodak has developed an affordable, innovative color film specifically designed for asset protection. The new KODAK Color Asset Protection Film 2332 is optimized for content owners who originate or finish their productions on digital formats and want to protect their valuable media for the future. The stock offers over a century of dye stability when stored in recommended environments and Kodak‘s proprietary ESTAR base guarantees high-quality physical performance.

“File-based projects often end up stored on tapes or drives, which need to be continually re-mastered or migrated, and run the risk of format obsolescence,” says Kodak‘s Kim Snyder, president of Kodak‘s Entertainment Imaging Division. “Our goal was to create an affordable film option designed for content owners working on television programs, independent features and documentaries to assure long-term access and preservation of their valuable content.”

KODAK Color Asset Protection Film 2332 is designed for exposure on digital film recorders and processed in standard ECP-2D chemistry. The product is built on current KODAK VISION Color Print Film 2383 technology with formulation changes incorporated to improve long term dye stability. This new film, along with KODAK VISION3 Color Digital Intermediate Film 2254 (which has been available as part of the company’s portfolio since 2010), boast ultra-stable dyes. WhenKodak scientists performed tests on the new film, the results indicated dye stability of over a century when stored under recommended conditions, and decades-long performance even in ambient environments.

Additional features include improved speed for ease of use on film recorders, and consistent image structure with equivalent sharpness and grain to the 2383 print film.

“The industry acknowledges the need for a long-term strategy. The Digital Dilemma reports published by the Science and Technical Council of the Academy of Motion Picture Arts and Sciences have carefully outlined the risks of digital storage,” adds Snyder. “Film is still the one true archival medium, and this new, economical option provides a long-term solution for a variety of content owners.”

Kodak plans to add a black-and-white separation film to their asset protection portfolio later this year, which will join 2332 and 2254 to create a robust platform of archiving options for content owners.

KODAK Color Asset Protection Film 2332 is now available in the 35mm format.

For more information, technical data on the stock, or to place an order, contact your local Kodakrepresentative or visit www.kodak.com/go/archive.

About Kodak‘s Entertainment Imaging Division
Kodak‘s Entertainment Imaging Division is the world-class leader in providing film, digital and hybrid motion imaging products, services and technology for the entertainment industry. For more information, visit www.kodak.com/go/motion.

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